One Stop Europe
International Ecommerce & The Postal Environment
Since the opening decade
of the 21st century, when international ecommerce was first added to the program
of the Universal Postal Union (UPU), there has been significant growth in ecommerce
within retail sales
A Trillion Dollar Industry
According to the Global B2C E-commerce Report 2018 published by the Netherlands-based Ecommerce Foundation, the European B2C ecommerce market was worth USD 505 billion in 2015, up 13% on 2014, with global spending online in 2015 amounting to almost USD 2.3 trillion.
Not only does this
represent a major opportunity for posts to build on their core packets and
parcels business, it will also accelerate the much needed development and
re-engineering of local, regional and global
distribution networks for goods and services, integrating the physical,
digital and financial dimension onto one or many ecosystems.
In 2015 Asia-Pacific remained the strongest B2C ecommerce region in world with over USD 1 trillion in turnover, followed by North America at USD 664 billion, and then Europe.
The Impact of International Ecommerce
These developments will fundamentally
change the way we communicate and do business:
- Addresses need to be adapted
to meet the individual needs of a mobile society.
- Forward integration into
social media and commerce will lead to alternative ways of linking addresses to
an electronic means of identification.
- The postal infrastructure, designed for
the delivery and acceptance of goods and services, will have to adapt to an
environment which is open to all, and driven by the preferences of the users.
delivery will be linked to the identity of the addressee, following his/her
needs and preferences.
- Platforms and ecosystems will use identities linked to
delivery preferences, payment preferences and returns preferences to optimize
and achieve greater levels of efficiency and transparency.
The Hurdles to Friction-Free Ecommerce
Cross-border ecommerce is
currently subject to a variety of hurdles:
- National incumbents
attempting to maintain national borders & safeguard their interests,
- Incompatibility of the
various tracking and tracing systems,
- Different size and weight standards, and
- Different codes of conduct.
However, none of these will
be able to withstand the pressure for change which competition will bring.
consulting services - your benefits:
- We explain the processes by which today’s
analogue retail infrastructures will change to a communication logistics-based,
customer-driven model, i.e. from PUSH to PULL.
- We show you industry benchmarks in integrating
international ecommerce, highlighting developments across the industry & indicating
how typical challenges are being overcome.
- We help reengineer your business model, turning
it into a communication-centric model and decoupling the classic analogue
- We help you overcome domestic and regional
borders to develop an integrated, cross-border model of ecommerce.
- We help you understand the advantages currently
enjoyed by designated postal operators (national incumbents) compared with
international express & parcel services.
We invite you to browse the articles &
commentaries in our Advisory database, or contact us directly.
Walter Trezek is the Chairman of the Consultative Committee (CC) of the Universal Postal Union (UPU).